Watch Craft Best – Business Overview

Introduction

WatchCraftBest.com is a subscription-based SaaS platform built to streamline time tracking, inventory management, and order control for Canadian artisan workshops. Our goal is to empower independent makers and small craft studios with digital tools tailored to their workflows—reducing waste, fulfilling orders efficiently, and scaling operations without compromising craft quality.

Customer Value

Subscribers manage materials, log project time, oversee orders from creation to delivery, and automate restocking alerts—all from one dashboard. Results include:

  • 25 % reduction in material loss
  • 60 % less administrative effort
  • Higher on-time delivery rates, driving repeat sales
  • Profit insights and seasonal inventory trends

Target Audience

Ideal users are individual artisans and small studios with 1–15 employees—jewelers, woodworkers, textile makers, and leather crafters who sell via e-commerce, markets, or commissions. Demand is highest in Ontario, British Columbia, and Québec, where buy-local trends and creative-economy grants thrive.

Distribution and Delivery Channels

  • Direct subscription (14-day trial) via watchcraftbest.com
  • Partner incubators & tool suppliers (ArtisanHub, MapleBench Tools)
  • Etsy seller resources & Shopify app extensions
  • Workshops and webinars with craft-business mentors
  • Collaborations with regional craft councils & accelerators

Revenue Streams

  • Core Plans: Basic CA $22/mo, Workshop CA $49/mo, Studio CA $89/mo
  • Add-Ons: Materials forecasting CA $12/mo, barcode tools CA $9/mo
  • Annual plans (15 % discount)
  • Industry Reports: Trend data for suppliers at CA $79/mo
  • Partner Commissions from shipping, packaging, POS integrations

Current ARPU: CA $36.20 (79 % on annual or mid-tier plans).

Key Partners and Resources

  • AWS Canada infrastructure with offline-capable mobile apps
  • UX design via CraftFlow Studio for maker-centric workflows
  • Integrations with Canada Post, Stripe, Shopify
  • Educational content through CraftCoLab

A hybrid dev team, maker-focused support, and feedback from 200+ test studios shape the roadmap.

Cost Structure

  • Technology & Hosting – 29 %
  • Team & Support – 41 %
  • Marketing & Community – 18 %
  • Compliance & Legal – 7 %
  • Operations & Admin – 5 %

CAC: CA $58; payback < 4 months.

Scalability and Sustainability

Built on a multilingual, API-first architecture, Watch Craft Best scales with growing inventory complexity and tax settings. Churn is only 3.1 %, and we’re expanding into U.S. artisan hubs. Upcoming features include AI demand prediction and automated batch planning.

We host in green-powered data centres and reinvest 4 % of profits into supply-chain reuse via our “Zero-Waste Studio” initiative—driving long-term reliable, purpose-aligned growth.